Muzej novejše zgodovine Slovenije National Museum of Contemporary History of Slovenia

DIGIMUSE ENTER BEST PRACTICES

Back to Best Practices

Description

Event:

IMPROVISA – Life in Motion

Target group:

• Younger audience • Communities with difficult access to culture (immigrants, new members, inmates)

Purposes:

• Explore new ways of using, sharing and disseminating cultural, artistic and European heritage contents using mobile technologies • Approach culture to the younger audience and difficult-to-reach communities • Promote cross-border and intersectoral mobility and exchange of knowledge between artists, museum professionals, Information and Communication Technologies (ICT) specialists and experts in audience development • Analyse business models appropriate to the new needs and develop new skills

European initiative reference:

EU funding programme: Creative Europe 2014-2020

Info

Slovenia

Space Needed: Big

Activity:

The Museum's mission is to acquire, document, preserve, research and promote materials related to contemporary Slovenian history. It holds collections relating to the First and Second World Wars, the period between the two wars, the Socialist period and the establishment of independent Slovenia. In addition to its exhibitions, the Museum also offers a variety of programmes in the field of culture, education and research for both children and adults.

Contact

tel./fax: +386 (0)1 300 96 10 / +386 (0)1 433 82 44 e-mail: uprava@muzej-nz.si

Website

Strengths

A wider selection of tools, products and workshops
New target groups
Networking with the project’s partners
Cross-border and cross-sector mobility
International relevance and polyvalence of the project
Facilitated access to finance: some specific costs are financed by the project

Weaknesses

High skills required for the implementation of mobile technologies
Additional costs for the implementation of new technologies
Possible increase in the digital divide in the population with low digital literacy
App IMPROVISA Mobile: from prototype to product

Digital Solutions

App IMPROVISA Mobile
Multimedia contents: images, samplers and short videos
Audio-visual tools
Social network and website (media in general)

Methodology

App development involves the following activities: development of graphics resources adapted to different android/iOS display layouts, construction of a multilingual setting, technical design and code development, animation, audio design, programming, prototyping, review and final development.

Resources needed and start-up costs

Programming of the app: from 2.000 euros

Possible low cost solution

You can develop apps yourself using free apps such as GoodBarber. No programming skills are required.

Transferable innovative principles and methods

IMPROVISA – Life in Motion is a project gathering artists, scientists, technologists, end users, and museums from 5 EU countries (ES, IT, GR, PL, SI). These are some of the project’s results, whose principles and methods may be transferable to small museums:

1. App IMPROVISA Mobile Toolkit (prototype)

This creative app offers two different profiles: one for final users and the other for content providers. It allows users to turn into artists experimenting, improvising and composing visuals and sounds by playing with the keyboard. When a user interacts with the different keys, an audio-visual sequence is generated that can be recorded, collected into an album and reproduced later.

An ALBUM is a set of one or more multimedia elements (videos, audios, images, etc.) and it can give rise to many different multimedia compositions, subjective and creative interpretations. ALBUMS serve to content providers to organize and disseminate their content, depending on the needs of each moment, campaign or initiative.

Content providers thus take care of the dissemination of content created by artists, in this case end users, through digital technologies.

Some compositions created with the new IMPROVISA app are available on this page.

2. IMPROVISA co-creation Lab - engaging local artists in the digital development of museum

The consortium of the IMPROVISA – Life in Motion project launched a Call for Artists inviting artists (4) to submit proposals with new approaches to engaging audiences in cultural and heritage contents through the principles of improvisation and the use of mobile technologies.

The selected artists proposed a set of activities for the reinterpretation of the museum and gallery collections, also creating multimedia contents: images, samplers and short videos. The artists further developed the workshops to be implemented in the collaborating museums.

The above four artists also participate in a mobility programme in 3 EU countries (Slovenia, Greece, Poland).